Thursday 9 August 2012

Plastic Caps and Closures Cap-Off Great Products!

By Keith Klamer


Stop and look closely at the top of the next soda bottle, drug container or tooth paste tube you buy: no doubt it is enclosed with a plastic cap of some kind. Makes sense: demand for plastic caps and closures is omnipresent in the market. U.S. demand is expected to grow 4% to $9.5 billion by 2014, exceeding 275 billion units.

Obviously, that's good news for those in the industry. Plastic caps and closures, which made up 79% of unit demand in 2009, will post above-average unit and value advances, mirroring penetration by plastic containers into numerous markets. Plastic cap and closure demand is being driven by the long-term shift in consumer packaging away from glass and metal containers to plastic alternatives.

Moreover, the compatibility of plastic caps with glass containers and the use of such caps on paper-based beverage cartons will boost growth as well, according to the latest figures. However, the not-so-good news is that gains will decelerate from the stratospheric 1999-2009 performance, reflecting the already deep penetration of plastic containers in most markets.

Market gains will be boosted by greater use of more expensive dispensing closures and child-resistant closures. Further gains will be supported by the continued popularity of single-serving containers, especially in the beverage market, and increasing use of plastic containers for products formerly distributed in glass and metal containers.

Drink containers, which form more than 50% of demand, are the lion's share of the market for plastic caps and closures. However, by 2014, beverage containers will trend downward, driven by lower consumption of soft drinks, beer and bottled water. This will be ameliorated, though, by faster-than-normal growth in plastic packing for the pharmaceutical industry due to expanding older demographic groups. Also driving growth will be governmental regulations concerning child-resistant, senior-friendly and security-related packaging.

Looks like the lowly plastic cap, which is darn near ubiquitous now, is poised to become omnipresent!




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